ΠΠ°ΡΠΊΠΎΠ²Ρ ΠΏΡΠ±Π»ΡΠΊΠ°ΡΡΡ ΠΊΠ°ΡΠ΅Π΄ΡΠΈ ΠΠ
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Item type:Item, ΠΠΎΡΠΏΠΎΡΠ°ΡΠΈΠ²Π½Π°Ρ ΠΊΡΠ»ΡΡΡΡΠ° Π² ΡΠΈΡΡΠ΅ΠΌΠ΅ ΠΌΠΎΡΠΈΠ²Π°ΡΠΈΠΈ ΠΈΠ½Π½ΠΎΠ²Π°ΡΠΈΠΎΠ½Π½ΠΎΠΉ ΠΈ ΡΡΡΠ΄ΠΎΠ²ΠΎΠΉ Π°ΠΊΡΠΈΠ²Π½ΠΎΡΡΠΈ ΡΠ°Π±ΠΎΡΠ½ΠΈΠΊΠΎΠ²(ΠΠ³ΡΠ°ΡΠ½ΠΈΡ ΡΠ½ΡΠ²Π΅ΡΡΠΈΡΠ΅Ρ, 2014) ΠΠ΅Π»ΡΠΊ, Π’. Π.; Belyak, T.; ΠΠ΅Π»ΡΠΊ, Π’. Π.Π ΡΡΠ°ΡΡΠ΅ ΡΠ°ΡΠΊΡΡΡΠ° ΡΡΡΠ½ΠΎΡΡΡ ΠΊΠΎΡΠΏΠΎΡΠ°ΡΠΈΠ²Π½ΠΎΠΉ ΠΊΡΠ»ΡΡΡΡΡ, Π΅Π΅ ΡΠΎΠ»Ρ Π² ΠΌΠΎΡΠΈΠ²Π°ΡΠΈΠΈ ΡΡΡΠ΄ΠΎΠ²ΠΎΠΉ ΠΈ ΠΈΠ½Π½ΠΎΠ²Π°ΡΠΈΠΎΠ½Π½ΠΎΠΉ Π°ΠΊΡΠΈΠ²Π½ΠΎΡΡΠΈ ΡΠ°Π±ΠΎΡΠ½ΠΈΠΊΠΎΠ². Π Π°Π·ΡΠ°Π±ΠΎΡΠ°Π½Π° ΡΡ Π΅ΠΌΠ°, ΠΎΡΡΠ°ΠΆΠ°ΡΡΠ°Ρ ΠΌΠ΅ΡΡΠΎ ΠΊΠΎΡΠΏΠΎΡΠ°ΡΠΈΠ²Π½ΠΎΠΉ ΠΊΡΠ»ΡΡΡΡΡ Π² ΠΌΠΎΡΠΈΠ²Π°ΡΠΈΠΎΠ½Π½ΠΎΠΉ ΡΠΈΡΡΠ΅ΠΌΠ΅ ΠΏΡΠ΅Π΄ΠΏΡΠΈΡΡΠΈΡ ΠΠΏΡΠ΅Π΄Π΅Π»Π΅Π½Ρ ΡΠ°ΠΊΡΠΎΡΡ, ΡΠ½ΠΈΠΆΠ°ΡΡΠΈΠ΅ ΡΡΡΠ΅ΠΊΡΠΈΠ²Π½ΠΎΡΡΡ ΠΊΠΎΡΠΏΠΎΡΠ°ΡΠΈΠ²Π½ΠΎΠΉ ΠΊΡΠ»ΡΡΡΡΡ. The essence of corporate culture, its role in motivation of labor and innovative activity of employees has been revealed in the article. The scheme reflecting a place of corporate culture in motivational system of the enterprise has been developed, the factors reducing efficiency of corporate culture have been defined.Item type:Item, ΠΠΎΡΠΏΠΎΡΠ°ΡΠΈΠ²Π½Π°Ρ ΠΊΡΠ»ΡΡΡΡΠ° Π² ΡΡΠ»ΠΎΠ²ΠΈΡΡ ΡΡΠ°Π½ΡΡΠΎΡΠΌΠ°ΡΠΈΠΉ ΡΠΎΡΠΈΠ°Π»ΡΠ½ΠΎ-ΡΡΡΠ΄ΠΎΠ²ΡΡ ΠΎΡΠ½ΠΎΡΠ΅Π½ΠΈΠΉ Π² Π£ΠΊΡΠ°ΠΈΠ½Π΅(2014) ΠΠ΅Π»ΡΠΊ, Π’. Π.; Belyak, T.; ΠΠ΅Π»ΡΠΊ, Π’. Π.Π Π°ΡΠΊΡΡΡΠ° ΡΡΡΠ½ΠΎΡΡΡ ΠΊΠΎΡΠΏΠΎΡΠ°ΡΠΈΠ²Π½ΠΎΠΉ ΠΊΡΠ»ΡΡΡΡΡ. ΠΡΠ΅Π΄Π»ΠΎΠΆΠ΅Π½Π° ΡΡ Π΅ΠΌΠ° ΡΠΎΡΠΌΠΈΡΠΎΠ²Π°Π½ΠΈΡ ΠΊΠΎΡΠΏΠΎΡΠ°ΡΠΈΠ²Π½ΠΎΠΉ ΠΊΡΠ»ΡΡΡΡΡ. ΠΡΡΠ²Π»Π΅Π½Ρ ΠΎΡΠΎΠ±Π΅Π½Π½ΠΎΡΡΠΈ ΠΊΠΎΡΠΏΠΎΡΠ°ΡΠΈΠ²Π½ΠΎΠΉ ΠΊΡΠ»ΡΡΡΡΡ Π² ΡΡΠ»ΠΎΠ²ΠΈΡΡ ΡΡΠ°Π½ΡΡΠΎΡΠΌΠ°ΡΠΈΠΉ ΡΠΎΡΠΈΠ°Π»ΡΠ½ΠΎ-ΡΡΡΠ΄ΠΎΠ²ΡΡ ΠΎΡΠ½ΠΎΡΠ΅Π½ΠΈΠΉ Π² Π£ΠΊΡΠ°ΠΈΠ½Π΅. ΠΠΏΡΠ΅Π΄Π΅Π»Π΅Π½Ρ ΡΡΠ»ΠΎΠ²ΠΈΡ ΡΠΎΡΠΌΠΈΡΠΎΠ²Π°Π½ΠΈΡ ΠΏΡΠΎΠ³ΡΠ΅ΡΡΠΈΠ²Π½ΠΎΠΉ ΠΊΠΎΡΠΏΠΎΡΠ°ΡΠΈΠ²Π½ΠΎΠΉ ΠΊΡΠ»ΡΡΡΡΡ Π½Π° ΠΏΡΠ΅Π΄ΠΏΡΠΈΡΡΠΈΡΡ . The essence of corporate culture has been defined. The scheme of corporate culture formation has been suggested. The features of corporate culture in the conditions of social and labor relations transformations in Ukraine have been revealed. Conditions of progressive corporate culture formation at the enterprises have been defined.